Disney Fashion, Dolls, Toys, Jewelry

June 02, 2024

If you purchase an independently reviewed product or service through a link on our website, The Hollywood Reporter may receive an affiliate commission.

The live-action Little Mermaid splashed onto streaming in September, and Disney fans are also diving deep into movie-inspired merchandise and “mermaidcore” style.

Singer Halle Bailey plays Ariel in the Rob Marshall-directed remake of the classic animated Disney film, which was originally released in 1989 and kicked off Walt Disney Feature Animation’s second Golden Age through the late ’90s. The new movie also stars Jonah Hauer-King as Prince Eric, Javier Bardem as King Triton, Melissa McCarthy as Ursula and Noma Dumezweni as the Queen, as well as the voices of Jacob Tremblay as Flounder, Daveed Diggs as Sebastian and Awkwafina as Skuttle.

A limited-edition 17-inch doll ($150) designed in Bailey’s likeness quickly sold out when the movie premiered in theaters over the summer. But a new last-minute Amazon deal has the official Mattel x Disney Little Mermaid Doll on sale for just $10 right now. The doll is in stock on Amazon.com as of this writing and shipping in time for the holidays. You’ll want to act fast, though, as the $10 deal is not expected to last for long.

Looking for other Little Mermaid-inspired gift ideas? Jewelry brands Pandora and Zales have created sparkling accessories, and clothing labels such as Janie Jack, Hanna Andersson and Posh Peanut have released fashionable collections for kids and grown-ups. Fans can also shop exclusive products online at Disney, Box Lunch, Hot Topic, Target and other retailers, and even Zappos launched a secret mermaidcore boutique.

As with Barbiecore, don’t be surprised if the fashion world takes style notes from The Little Mermaid. For Louis Vuitton’s Cruise 2024 collection, creative director Nicolas Ghesquière staged a lakeside runway show on May 24 on the Italian island of Isola Bella, where he sent down decadent looks inspired by sea nymphs and Venetian Baroque balls.

To celebrate the film, we’ve rounded up some of the best gifts for Little Mermaid fans of all ages. From singing dolls and Lego sets to stylish swimwear and luxe jewelry, be a part of her world and shop our favorites below.